Brand engineering for business success
Brand Essence and Business Strategy
I specialize in defining and bringing to life the essence of your brand. My services include archetype identification, brand definition, manifesto development, brand identity, positioning, brand articulation, and internal and external communications. I work closely with you to capture the unique DNA of your brand and create a compelling narrative that resonates with your target audience.
My Strength
My ability to truly understand what you and your company are trying to accomplish, actualizing that into a brand essence, and positioning it for market success.
Positioning, Brand Positioning, Business Strategy, Copywriting, Product-Market Fit, Brand Activation, Customer//Community Identification and Definition, Community Activation, Pitch Decks/Investor Relations, Creative Direction, Strategic Partnerships, Brand Narrative
Expertise
I excel in positioning brands effectively within the market, devising business strategies that drive success, crafting persuasive copy, achieving product-market fit, activating brands, and identifying and engaging target customers, communities, and stakeholders.

